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Showing posts from April, 2018

Just Like Spring Water

It's kind of a free improvisation. I never plan. I never know what the next page is going to be. Many people don't believe me. But that's the fun of writing a novel or a story, because I don't know what's going to happen next. I'm searching for melody after melody.... Source: Advice to Writers

Facebook's facial recognition feature could help find missing persons

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Facebook's new facial recognition features makes some people uneasy , but the tool could help find missing people. Australian organisation Missing Persons Action Network (MPAN) has launched a campaign called Invisible Friends , asking people to add the profiles of missing people as friends on the social media platform. SEE ALSO: Facebook's facial recognition features could cost it billions of dollars Facebook's new facial recognition tools will automatically tag people in photos, even if they're in the background. Users will be notified, and asked if they want to be tagged in the photos.  These profiles of missing people, like Zac Barnes who disappeared in 2016 , are actually run by MPAN. That means the organisation will receive a notification if the person is tagged by Facebook's facial recognition feature.  Read more... More about Facebook , Australia , Social Media , Missing , and Facial Recognition Source: Social Media

Inspiring Quote of the day - They Said So

At that point where you have decided to upgrade from aspiration to expectation and have begun to visualize an outcome, something incredibly important has happened, you have committed to the process of change. - Lorii Myers Source: Quote of the day - They Said So

How to Write Your First Blog Post: A Simple Formula [+ Free Blog Post Templates]

You've probably heard how paramount blogging is to the success of your marketing. But it's important that you learn how to write a blog post correctly. Without a blog, your SEO can tank, you'll have nothing to promote in social media, you'll have no clout with your leads and customers, and... Source: Marketing

WhatsApp Cofounder Koum To Exit Facebook

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Koum joined Facebook when it bought WhatsApp for about $19 billion in 2014. Koum cofounded the messaging app along with Brian Acton back in 2009. While Koum made no mention of tensions, but 'WaPo' reported a power struggle was partially responsible. Source: MediaPost.com: social

Twitter to launch 8 new pilot series supported by branded in-stream video sponsorships

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Modern Marketing Intelligence: A Data-Collection Guide for Today's Marketers [Infographic]

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Market intelligence uncovers information you can use to shape your marketing and product strategies and to rise above your competitors. Simply put, it's vital. So check out this guide to modern Market intelligence--all in one infographic. Read the full article at MarketingProfs Source: MarketingProfs All In One

The Tactics of Marketing Strategy: A Marketer's Guide

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To plan your marketing, you need a marketing strategy. But how do you create that strategy? You need a tactical approach to understanding where you've been, where you are, where you're going (or should be), and what resources are required to get there. Read the full article at MarketingProfs Source: MarketingProfs All In One

Tons of Traffic, but Few Conversions? Three Ideas for Repurposing Blog Traffic

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Traffic to your site is a great thing, right? But what if visitors to your search engine optimized content aren't converting to leads or newsletter signups or however else you've defined conversion? Check out these three ideas for what to do. Read the full article at MarketingProfs Source: MarketingProfs All In One

The Impact of Saying Thanks in Email Subject Lines

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Email subject lines that express gratitude tend to outperform email subject lines that do not, according to recent research from Cheetah Digital. Read the full article at MarketingProfs Source: MarketingProfs All In One

Native isn't display. Stop treating it like it is.

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Snapchat rebrands Promoted Stories as Story Ads & makes them available via its self-serve ads manager

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Marketing Day: Digital video ad spend, Forrester report on media tech & YouTube TV ads

Source: Marketing Land - Internet Marketing News, Strategies & Tips

10 Tactics You Must Use in Your Content Marketing Strategy

Social media marketing is still cool but there is a new kid on the block. The name…"content marketing" So when you think about it, what […] The post 10 Tactics You Must Use in Your Content Marketing Strategy appeared first on Jeffbullas's Blog. Source: Jeffbullas's Blog

NewFront Buyers Expected To Up Ad Spend On Digital, Mobile Video

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Fifty-nine percent of marketers' digital ad budgets are currently allocated to digital video. Good news for competing channels: additional spend should come primarily from expanding budgets. Source: MediaPost.com: social

Industry Vets Are Ready For 'Party Land'

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Industry creatives Matt Heath and Matt Rogers are joining former K-Swiss president David Nichols to launch Party Land, a new full-service creative agency in "constant pursuit of creating reasons to celebrate," say the founders. Source: MediaPost.com: social

Digital video ad spend keeps rising, with social media (i.e., Facebook) set to see most growth

Source: Marketing Land - Internet Marketing News, Strategies & Tips

First look! Here's what you can expect at SMX Advanced

Source: Marketing Land - Internet Marketing News, Strategies & Tips

How Digital Is Changing The Tourism Industry

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The Information Age has had a profound effect on tourism over the past two decades, significantly altering the way visitors and destinations alike engage one another. Source: MediaPost.com: social

Crown Media Family Networks Appoints Noble People Media AOR

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Crown Media Family Networks has appointed Noble People as its media AOR following a competitive review that began in January. The incumbent agency was Zenith.  The New York-based Noble People will oversee strategic media planning and buying for the company's linear networks, Hallmark Channel and Hallmark Movies & Mysteries including national print, video, radio, digital, social and out-of-home advertising. In addition, the agency will also help raise the profile of Crown Media's recently-launched subscription video on demand service, Hallmark Movies Now, to serve as a destination for Hallmark's unique brand of entertainment. Crown Media's ad budget was $10.44 million in 2017, up from $9.36 million in 2016, according to Kantar Media.  Noble People will have to do more with less inventory after Crown Media's president/CEO Bill Abbott announced during last year's Upfronts that Hallmark Channel will cut ads in its original primetime shows by more than half to

A Weird-But-True Story Takes Flight In 'The Feather Thief'

Kirk Wallace Johnson's new book chronicles the real-life heist of 299 rare bird skins from Britain's Tring Museum in 2009. Maureen Corrigan says The Feather Thief reads like a "classic thriller." Source: Book Reviews : NPR

Publishing This Week: Including Rachel Kushner, Conn Iggulden and David Attenborough

This week's notable new books include novels from Rachel Kushner and Conn Iggulden, and a memoir by David Attenborough. Source: Bookbrowse Free Newsletters: Information About Books, Authors, and Book-Related Topics

Forrester's first report on media tech/services spending shows customer experience and AI are driving budgets

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Two bits of fame

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Ogilvy & Mather was on line 1. (I actually only have one line, but it sounds cool to imagine that they could be on line 1). The news was unexpected. They were calling on behalf of the AMA and inviting...              Source: Seth Godin's Blog on marketing, tribes and respect

Oscar Mayer Launches 'Bacoin' Cryptocurrency

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Fans can track it and increase the cryptocurrency's value by sharing about it, or cash it in for a free pack of bacon. Source: MediaPost.com: social

Saudi Arabia European Tour Venue Opens

Ernie Els, Andrew 'Beef' Johnston and stars of the LET on hand for historic weekend at Saudi Arabia's first championship golfing destination Ernie Els, Andrew 'Beef' Johnston and stars of the LET on hand for historic weekend at Saudi Arabia's first championship golfing destination This article Saudi Arabia European Tour Venue... Source: Golf Monthly

How Micro Influencers Have Taken Over Asian Digital Marketing

10 years ago 80% of marketing budgets went to the media. Roughly 90% of them were spent on TV. Recently, a chance brought me to […] The post How Micro Influencers Have Taken Over Asian Digital Marketing appeared first on Jeffbullas's Blog. Source: Jeffbullas's Blog

YouTube announces more moves to chip away at TV ad budgets

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Russian Twitter Bots Are Better For Headlines Than Winning Elections

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It is serious that Russia is using bots to swing elections, but we must question how much impact they have. Source: MediaPost.com: social

T-Mobile And Sprint Declare Intentions To Live Happily Ever After

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After years of dalliance - with barbs and darts thrown in between - Deutsche Telekom's T-Mobile US and SoftBank Group's Sprint have announced a definitive agreement to wed if federal regulators agree to forever hold their peace. The combined company will be called T-Mobile and will be led by its CEO, John Legere, out of its current headquarters in Bellevue, Wash. There will be a second HQ in Overland Park, Kan., where Sprint has nearly 6,000 employees biting their nails after 500 people were let go last month. Source: MediaPost.com: social

Top 5 Behavioral Interview Questions to Ask in 2018

As an employer, there's no right way to host a job interview. But you can ask each candidate the right questions to learn the most important things about them. Source: Marketing

Lydia Ko Wins First Event In 2 Years After Near Albatross

The 21-year-old eagled the first playoff hole to win again on the LPGA Tour The Kiwi hit a phenomenal shot on the first playoff hole This article Lydia Ko Wins First Event In 2 Years After Near Albatross appeared first on Golf Monthly. Source: Golf Monthly

New Carnoustie Clubhouse Opens

Carnoustie Golf Links' stunning new Links House clubhouse has opened just in time for the 147th Open Championship Carnoustie Golf Links' stunning new Links House clubhouse has opened just in time for the 147th Open This article New Carnoustie Clubhouse Opens appeared first on Golf Monthly. Source: Golf Monthly

News Media Alliance Tells Google, Facebook to Take Responsibility For Fake News

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One issue continues to plague both Facebook and Google: fake news. So far, the companies blame the presence of fake news on posters and those who promote them, rather than a platform that refuses to crack down on dubious content. Source: MediaPost.com: social

A Comprehensive Guide to Local SEO in 2018

Local search is powerful for small businesses: four out of five consumers use search to find local information, which means if your business isn't optimized for local search, you could be missing out on 80% of your potential customers. In short, local SEO is critical if you want your business to... Source: Marketing

Alexander Bjork What's In The Bag?

Check out the clubs Alexander Bjork used in his Volvo China Open victory The Swede has a mixed bag of clubs This article Alexander Bjork What's In The Bag? appeared first on Golf Monthly. Source: Golf Monthly

When Is Tiger Woods Next Playing?

The 14-time major champion has looked close to his best so far in 2018. But when is Tiger Woods next playing? We take a look at when Tiger Woods will next play This article When Is Tiger Woods Next Playing? appeared first on Golf Monthly. Source: Golf Monthly

How GDPR Impacts Marketers: What You Need to Know

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Are you confused by the European Union (EU) General Data Protection Regulation (GDPR)? Wondering how GDPR affects your marketing? In this article, you'll find a plain-language overview of GDPR, how it could impact your data collection, and what you need to do to make sure you're compliant before May 25, 2018. What Is GDPR? The [...] This post How GDPR Impacts Marketers: What You Need to Know first appeared on Social Media Examiner. Source: https://www.socialmediaexaminer.com/how-gdpr-impacts-marketers/

8 Types of CTAs you Should Be Using in Your YouTube Channel

Remember those speech bubbles that used to pop up at the start of almost every YouTube video years ago? They would instantly cover your screen, screaming "Subscribe to my channel!" or "Watch my next video!", forcing you scurry over to your mouse and click exit on every bubble before they completely... Source: Marketing

Jordan Spieth Says He Could Have Shot 59 On Masters Sunday

The Texan finished two strokes back of Patrick Reed at Augusta after a final round 64 Jordan Spieth made a charge on Sunday The Texan finished two strokes back of Patrick Reed at Augusta after a final round 64 This article Jordan Spieth Says He Could Have Shot 59 On Masters... Source: Golf Monthly

How cold is the turkey?

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If your customers had to stop using your product or service tomorrow, how much would they miss it? How easy are you to replace? How deep are the habits, how essential are the interactions? Being missed when you're gone is...              Source: Seth Godin's Blog on marketing, tribes and respect

Competence Is Deadly

To go from being a competent writer to being a great writer, I think you have to risk being – or risk being seen as – a bad writer. Competence is deadly because it prevents the writer risking the humiliation that they will need to risk before they pass beyond competence.... Source: Advice to Writers

Horschel and Piercy win Zurich Classic of New Orleans

Billy Horschel and Scott Piercy fired an error-free closing round of 67 in alternate shot format to win the Zurich Classic of New Orleans by a single shot from Jason Dufner and Pat Perez. Billy Horschel and Scott Piercy win Zurich Classic of New Orleans They finished one clear of Jason... Source: Golf Monthly

Mediheal Championship: Lydia Ko wins her first tournament in two years

Former world number one Lydia Ko wins the Mediheal Championship in California after beating Minjee Lee in a play-off hole. Source: BBC Sport - Golf

Noel Coward

"I've sometimes thought of marrying - and then I've thought again." Source: Funny Quote of the Day

Inspiring Quote of the day - They Said So

If you have dreams it is your responsibility to make them happen. - Bel Pesce Source: Quote of the day - They Said So

13.17: What Writers Get Wrong, with Jamahl Crouch

Your Hosts: Brandon, Mary, Dan, and Howard, with Jamahl Crouch Jamahl Crouch (Illusmm1 on Instagram)joined us at the GenCon Indy Writers Symposium to talk about what writers get wrong about street art. Jamahl is many things, and one of those is "street artist." We discuss the differences between graffiti and street art, where... Source: Writing Excuses

Zurich Classic of New Orleans: Billy Horschel & Scott Piercy win

Billy Horschel and Scott Piercy hold their nerve to win the Zurich Classic of New Orleans with a final-round five-under-par 67. Source: BBC Sport - Golf

Salt Skin

Lonely ideas, they sink Into mind, into me-- Till it's late; walk thru the gates-- Today is gonna be the day;-- Awash in dirt, a long day's toil;... Source: WritersBeat.com

Subjects or Citizens & Government Health Care

Subtitled the Alphie Evans tragedy. Who knows. He might have died going to Italy. He might also have lived. He was never given the... Source: WritersBeat.com

Old Habits

When I turn the lights out, As I live in all his lies-- It just doesn't come about To the movies, the way time flies; I knew what I wanted to... Source: WritersBeat.com

Alexander Björk wins Volvo China Open

Sweden's Alexander Björk fired a closing round of 65 to win the Volvo China Open by a single shot from Adrian Otaegui of Spain. It was Björk's first European Tour victory. Alexander Bjork wins Volvo China Open The Swede closed with 65 to claim his first European tour victory This article... Source: Golf Monthly

A clean sheet of paper

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The last few clues on the crossword are the easiest to decode... there aren't as many choices. Over time, we let the grid at work get filled up, and spend our work day filling in the little tiny corners. We...              Source: Seth Godin's Blog on marketing, tribes and respect

China Open: Alexander Bjork wins maiden European Tour title

Sweden's Alexander Bjork secures his first European Tour title with a superb final-round 65 at the China Open in Beijing. Source: BBC Sport - Golf

There's Nothin' to Know

There's nothin' to know. You have an idea, you write down what you wanna say. Then you get somebody to add in the commas and shit where they belong, if you aren't positive yourself. Maybe fix up the spelling where you have some tricky words ... although I've seen scripts where... Source: Advice to Writers

Former number one Ko nearing first win in two years

Former world number one Lydia Ko moves into the lead at the Mediheal Championship in California, two years after her last tournament win. Source: BBC Sport - Golf

Inspiring Quote of the day - They Said So

When it comes to winning, you need the skill and the will. - Frank Tyger Source: Quote of the day - They Said So

Samia

Two people, a married couple, were asking questions in anxious tones. They stood at the counter of a seaside cafe, talking to its owner and her... Source: WritersBeat.com

In 'The Red Caddy,' A Nearly-Lost Portrait Of A Complicated Friend

Some time in the 1990s, author Charles Bowden wrote a memoir of his friendship with prickly but legendary environmentalist Edward Abbey. And then it sat, neglected, on his computer — until now. Source: Book Reviews : NPR

Film Buff

I find a pen, some paper and scribble nothing of import as I sit as issue of export is presented to the world Step and a half away the green... Source: WritersBeat.com

GDPR and Social Media Privacy Reform

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Welcome to this week's edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week's Social Media Marketing Talk Show, we explore how marketers are preparing for GDPR with Danielle Liss; Facebook ad updates with Amanda Bond; Snapchat, Pinterest, [...] This post GDPR and Social Media Privacy Reform first appeared on Social Media Examiner. Source: https://www.socialmediaexaminer.com/gdpr-and-social-media-privacy-reform/

The moment of maximum leverage

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It's the moment before it tips, that split second where a little effort can make a big difference. We wait for this. For the day when participating will truly pay off, for the mechanical advantage that gives us the most...              Source: Seth Godin's Blog on marketing, tribes and respect

Robert A. Heinlein

"They didn't want it good, they wanted it Wednesday." Source: Funny Quote of the Day

Don't Confuse Dialogue with Conversation

Young writers often confuse dialogue with conversation, under the assumption that the closer you get to reality, the more convincing you sound. But dialogue is not conversation. Dialogue is a construct; it is artificial; it is much more efficient and believable than real conversation. Just as fiction itself distorts reality in... Source: Advice to Writers

'I cost our team, which really sucks' - Spieth takes blame for missing cut

Jordan Spieth accepts responsibility after he and and team-mate Ryan Palmer miss the cut at the Zurich Classic of New Orleans. Source: BBC Sport - Golf

Mediheal Championship: England's Charley Hull two shots off lead

England's Charley Hull is two shots off the lead after the second round of the Mediheal Championship in California. Source: BBC Sport - Golf

Inspiring Quote of the day - They Said So

It wasn't raining when Noah built the ark.... - Howard Ruff Source: Quote of the day - They Said So

Betches Media Debuts Latest Podcast, Brand Expands To Health Space

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Betches Media, created in 2011 by Aleen Kuperman and Samantha Fishbein, aims to "tell it like it is" with its comedic and entertaining content aimed at millennial women. Source: MediaPost.com: social

AT&T Takes Somber Distracted Driving Message To The Movies

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The short videos, four in all, are under the "The Face of Distracted Driving" umbrella and try to show the human cost of texting and otherwise paying too much attention to a cell phone. Source: MediaPost.com: social

You vs. data: Where people fit in modern retail marketing strategy

Source: Marketing Land - Internet Marketing News, Strategies & Tips

7 Tips to Become an Influencer in Your Industry

Every industry has influencers. Blogging, marketing, stock marketing, affiliate marketing, health, fitness… Anything you can think of. These are the people who teach us the […] The post 7 Tips to Become an Influencer in Your Industry appeared first on Jeffbullas's Blog. Source: Jeffbullas's Blog

Black Forest Creates Fanciful World With Its Own Customs

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In gently amusing 'So Juicy, Ja!' campaign, 'People of the Black Forest' shake gummies out of trees, stand on mossy rocks for fun. Source: MediaPost.com: social

Marketing Day: Sprinklr adds AI, customer acquisition on social media & Facebook's earnings report

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Eight Ways to Make Money on YouTube [Infographic]

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Ads aren't the only way to make money on YouTube. Check out this infographic for other ideas to generate revenue from the video-sharing platform. Read the full article at MarketingProfs Source: MarketingProfs All In One

Five Ways to Successfully Promote Your Loyalty Rewards Program

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A good rewards program can increase sales, reduce discounts, and grow customer loyalty. Here's how to launch a strong program and encourage customer participation. Read the full article at MarketingProfs Source: MarketingProfs All In One

How Small Business Owners Got Their Start

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Most small business owners worked a full-time job while starting their own firm, according to recent research from Paychex. Read the full article at MarketingProfs Source: MarketingProfs All In One

Marketers Confused By MarTech Excess: Study

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A new study shows there are too many MarTech tools to integrate -- yet marketers say they are succeeding anyway. Source: MediaPost.com: social

HouseBeautiful.com Taps Joanne Saltz As Editorial Director

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As editorial director of HouseBeautiful.com, Saltz will make ecommerce and video a priority and reimagine the brand's digital presence across social media and the website. Source: MediaPost.com: social

The Real Value Of Influence

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What you heard is true: Advertisers and brands love influencer marketing. According to the Association of National Advertisers, 75% of [national advertisers] currently employ the discipline and almost half (43%) are planning to increase their spending on it in the next 12 months. Source: MediaPost.com: social

Sprinklr adds AI to its customer experience platform

Source: Marketing Land - Internet Marketing News, Strategies & Tips

These Insta-famous singers talked to us about how their hard work paid off

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Ar'mon and Trey are an R&B group from post-Motown Detroit. They got their start doing Vine videos singing mashups where they received millions of views. They really made it big on social media when they started doing covers on YouTube, and they now have 2.3 million subscribers.  Now, Ar'mon and Trey are signed to Warner Bros. records, but they still actively engage with their fans on social media.  Read more... More about Watercooler , Youtube , Iphone , Instagram , and Mashable Video Source: Social Media