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Showing posts from August, 2018

John Glenn

"There is still no cure for the common birthday." Source: Funny Quote of the Day

The Aphrodite (Epic Poem)

Swooped by a goddess whirring above a blue globe, it's a dotty white maelstrom She skims like a wherry clenching me in a stoic palm like a celestial... Source: WritersBeat.com

Inspiring Quote of the day - They Said So

A man who has no imagination has no wings. - Mohamad Ali Source: Quote of the day - They Said So

Natori Lingerie Celebrates Diversity

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The campaign slogan -- "Your shade. Your size. Your fit. Your desire." -- translates the brand's everyday philosophy into language that speaks directly to the consumer. Source: MediaPost.com: social

Here's why you should crowdsource your programmatic creatives

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Marketing Day: Twitter tests, FTC asked to open new investigation on Google & more

Source: Marketing Land - Internet Marketing News, Strategies & Tips

England's Westwood and Thomson tied for second in Denmark

Englishmen Lee Westwood and Jonathan Thomson are tied for second at the halfway stage of the Made in Demark tournament, two shots behind leader Christiaan Bezuidenhout. Source: BBC Sport - Golf

Darren Clarke: Ex-Open champion shares 24th spot on senior debut

Darren Clarke finishes in a share of 24th on his senior debut at the Boeing Classic in the US after a closing six-under-par 66. Source: BBC Sport - Golf

The ultimate guide to using Bing Webmaster Tools – Part 5

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Bradley Neil: Scottish golfer says 'sofa-bed shoving helped my golf'

Bradley Neil says shoving sofa beds up stairs and dealing with a house move have revitalised his season. Source: BBC Sport - Golf

How to capitalize on the competitive advantage of real-time data analysis

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Woods - 'I've never felt so much warmth from fans'

Fourteen-time major winner Tiger Woods says he has never experienced such "warmth" from fans as he has this year. Source: BBC Sport - Golf

NI Open highlights: Two-way tie at the top

Action from the third round of the Northern Ireland Open with Scott Henry and Victor Perez sharing top spot at Galgorm Castle. Source: BBC Sport - Golf

Northern Ireland Open highlights: Day one

The best of the action from the first round of the Challenge Tour event at Galgorm Castle in County Antrim. Source: BBC Sport - Golf

Finding A Balance On Social Channels

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Social touches every single department, relationships with other teams are crucial to push forward the vision and belief, says Sarah Neal Simpson, Global Social Lead, Uber. You're dealing with customer services questions, influencers, celebrities and that's where it becomes a much bigger undertaking. If you're social completely, it's much bigger than an Instagram post. Jennifer Mangold, Senior Manager, Global Social Media, HomeAway.com, agrees and says her company is working to take the customer service element out of social as it's such a big part of it. Listen to them discuss the ways in which DTC companies are finding a balance and building brands in social. Source: MediaPost.com: social

Getting in the swing of things at Girls' British Amateur Championship at Ardglass

Capture a flavour of the atmosphere at the Girls' British Open Amateur Championship at Ardglass. Source: BBC Sport - Golf

Tiger Woods: US PGA Championship runner-up in 'uncharted territory'

Tiger Woods says the standard of his play since having a fused spine means he is in "uncharted territory". Source: BBC Sport - Golf

Northern Ireland Open: Michael Hoey 'proud' of progress of Galgorm Castle event

Northern Ireland Open tournament ambassador Michael Hoey says he is proud of the progress the European Challenge Tour event at Galgorm Castle has made in recent years. Source: BBC Sport - Golf

Existential Man

They tell me there's A greater plan But I still don't Understand Life on this planet Makes no sense I'm not even sure We exist What's it... Source: WritersBeat.com

5 Types of Content Attracting Paying Customers

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Content attracts visitors to your site, builds trust and a relationship with your audience as well as awareness and authority for your brand. It also helps marketers rank on Google and the search engines, and is incredibly cost effective. Source: MediaPost.com: social

Marketers Spent 165% More On Amazon Sponsored Product Ads In Q2

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While Sponsored Products took the majority of Q2 ad spend, ad spending on Headline Search Ads also rose -- up 162% year-over-year, according to Merkle's data. Source: MediaPost.com: social

Twitter suggested accounts to unfollow, says it was part of an 'incredibly' limited test

Source: Marketing Land - Internet Marketing News, Strategies & Tips

The newest Forrester Wave on social listening platforms expresses disappointment in the category

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Carl's Jr., Hardee's Woos Young Adults With Froot Loops Donuts

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The QSR brands and Kellogg's both stand to gain from a new twist appealing to the fondness of Gens Y and Z for snacking on sweet, nostalgic cereals sans milk. Source: MediaPost.com: social

Who Is Tyrrell Hatton's Coach?

Meet Jeff Hatton, the father and coach of 2018 Ryder Cup rookie Tyrrell Hatton. Meet Jeff Hatton, the father and coach of 2018 Ryder Cup rookie Tyrrell Hatton. This article Who Is Tyrrell Hatton's Coach? appeared first on Golf Monthly. Source: Golf Monthly

Tiger Woods What's In The Bag?

The 14-time major winner uses a full bag of TaylorMade clubs Check out the equipment used by Tiger Woods on the PGA Tour This article Tiger Woods What's In The Bag? appeared first on Golf Monthly. Source: Golf Monthly

Penn State Shifts Focus Toward Students In New Campaign

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This year's Penn State recruitment campaign is focusing more closely on students themselves rather than alumni, professors, or sports.  The creative, from Decoded Advertising, shows real students to suggest how an idea progresses from its beginnings in a notebook to the broader community and world.  "Rooted in this work is the shared belief in the importance of positive ideas, which helps re-instill a sense of pride in the University," says Matt Rednor, founder, Decoded Advertising. "Every university is focused on the things they do as an institution while the passions of the students come second." He adds, "It's the 'why-we-do-things' that brings us together to make things happen."  Decoded has shifted Penn State towards this "more authentic approach" since the two started working together in 2016, though Rednor denies this evolution has to do with any lingering fallout from the Sandusky scandal. "People choose and don

Set Your Dial: TV Won't Die, It Will Adjust

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To paraphrase Mark Twain, the reports of TV's demise are greatly exaggerated. Millennials and Gen Z differ from baby boomers, but Americans still watch a lot of linear TV. Source: MediaPost.com: social

The Vigil

We found her in the Emergency Room, curled up in a fetal position, eyes glistening in pain. No sign of anything else in them. They took her upstairs... Source: WritersBeat.com

Top 5 Ryder Cups In History

In this piece we take a look at the five greatest Ryder Cup competitions in the history of the event. In this piece we take a look at the five greatest Ryder Cup competitions in the history of the event. This article Top 5 Ryder Cups In History appeared first on... Source: Golf Monthly

What You Missed This Month in Google

It's hard to believe we're approaching Labor Day weekend here in the U.S. -- the unofficial "end" of summer -- but alas, here we are, with another recap of the month's top Google news items. Source: Marketing

How to Build Better Stories With Collaboration and Improv

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Want fresh ideas for your marketing content? Curious how improv techniques can help? To explore how collaborative storytelling can help you create engaging or interactive content, I interview Kathy Klotz-Guest. More About This Show The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media [...] The post How to Build Better Stories With Collaboration and Improv appeared first on Social Media Examiner . Source: Social Media Examiner

Dr H.H. Holmes

*7* *Dear reader, I lied to you. I think I had given the impression that I had jumped off that putative second carousel. On a sweltering night in... Source: WritersBeat.com

The cereal entrepreneur

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One of the biggest shifts of giving up a paycheck to start a new venture is the fact that you gave up a paycheck. Happiness is positive cash flow, and the easiest way to get there is to decrease your spending. An entrepreneur who is sleeping on a friend's couch and eating corn flakes for […]              Source: Seth Godin's Blog on marketing, tribes and respect

IoT Security: Why Experts Are Scared -- And What You Can Do to Protect Yourself

The Internet of Things can enable your smart refrigerator to order a new carton of milk for you, but it can also allow cyber criminals to hack internet-connected baby monitors, compromise smart cars, and even shut down most of the East Coast's internet access. Source: Marketing

The Ultimate Guide to RPFs

Have you been tasked with the job of creating a request for proposal, or an RFP? Source: Marketing

Shelf-Discipline: How to Read More Before Your Next Book Spree

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At Goodreads, we always encourage our members to read more . But sometimes, the number of books still waiting on your Want to Read shelf can feel a little daunting… (GIF credit: Black Books ) So we asked avid readers on Facebook and Twitter if they've ever tried a book-buying hiatus: a temporary (and we stress temporary ), self-imposed ban from buying more books until they finish the current ones on their to-read list. Needless to say, some reactions were (understandably) strong... (GIF credit: The Mindy Project ) But overall, there was sound advice from fellow bibliophiles who have survived, thrived, and ultimately enjoyed more stories as a result. Below is a list of some the most popular tips and tricks. Let us know which ones speak to you in the comments. Happy reading! (GIF credit: Short Circuit ) 1. "I tell myself that I need to read at least three books that I've bought and haven't read yet," says Jimmy . 2. "If I find a book interesting

The Useless Days Will Add Up to Something

The useless days will add up to something. The shitty waitressing jobs. The hours writing in your journal. The long meandering walks. The hours reading poetry and story collections and novels and dead people's diaries and wondering about sex and God and whether you should shave under your arms or not.... Source: Advice to Writers

Emo Philips

"I got some new underwear the other day. Well, new to me." Source: Funny Quote of the Day

The 27 Best Websites for Wasting Time on the Internet in 2018

There's a lot of content out there about productivity -- everything from hacks to shortcuts to tips and tricks for how to get more done in less time. It's all about the sprint, the checking things off the list, and the downloading of software that'll block out any and all distractions.... Source: Marketing

Inspiring Quote of the day - They Said So

Your fears, your critics, your heroes, your villains: They are fictions you perceive as reality. Choose to see through them. Choose to let them go. - Isaac Lidsky Source: Quote of the day - They Said So

goodbye

simplicity is a wave that signals an end it is that lucid visibility is outstanding it reminds the body when words are no longer ready Source: WritersBeat.com

Twitter Revises Political Ads, Gives News Orgs Exceptions

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Trying to appease news organizations, Twitter is offering them exemptions from its newly revised political and legislative ad policy. For everyone else, Twitter's new Issue Ads Policy and certification process will impact ads that refer to an election or a clearly identified candidate. Source: MediaPost.com: social

Fast Food

Are you a fast food addict? do you have a favourite? Just watching *Secrets of Mcdonald: 100 billion dollar burger.* Sorry if you are a... Source: WritersBeat.com

US senator calls on FTC to open new antitrust investigation against Google

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Ford Salutes America's Hardest Workers

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The campaign extends to social with the hashtag #HardestWorking, encouraging consumers to bring the conversation to their own lives and honor loved ones. Source: MediaPost.com: social

Wire Transfer Fraud Tops BEC Attack List: Study

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CEOs are the most impersonated executives in BEC scams. But they are near the bottom as recipients, Barracuda reports. Source: MediaPost.com: social

England's Thomson leads by two in Denmark event

England's Jonathan Thomson shoots his lowest round on the European Tour to open up a two-stroke lead on the first day of the Made in Denmark event. Source: BBC Sport - Golf

Mercedes-Benz Celebrates 2M Insta Followers

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"It seemed only fitting to recognize the loyal fans who got us here in the first place," Mercedes-Benz's Mark Aikman tells "Marketing Daily." Source: MediaPost.com: social

Marketing Day: New Twitter rules, Google Assistant expands reach, Facebook video ads & more

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Twitter to enforce new rules around issue ads starting September 30

Source: Marketing Land - Internet Marketing News, Strategies & Tips

'Trump' Ranks Poorly On Fox News In Google Search Results

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CNN.com appears to have about twice the SEO visibility of FoxNews.com. Backlinks in the articles and links and posts in social sites seem to contribute to that increase, according to data released Thursday. Source: MediaPost.com: social

Turns out, not many people change their minds because of something they see on social media

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Think your political rants on Facebook or Twitter are persuasive enough to get other people to change their opinions? Don't flatter yourself. A recent study from the Pew Research Center reveals that exposure to opposing views on social media has not caused most Americans to change their own stance on issues in the past year. Just 14 percent of the 4,594 US adults surveyed between May 29 and June 11 said they have changed their views about a political or social issue in the past year due to something they saw on social media. Image: Pew Research center "Certain groups, particularly young men, are more likely than others to say they've modified their views because of social media," according to Pew Research Assistant Kristen Bialik. "Around three-in-ten men ages 18 to 29 (29 percent) say their views on a political or social issue changed in the past year due to social media." Read more... More about Social Media , Social Media Rant , Tech , and Web Culture

The Importance of Hispanic Audiences To The Entertainment Biz

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When the Pixar animated film "Coco" was released last year, it garnered immediate praise for the way it was able to incorporate elements of Mexican culture — music, art, language — into a beautifully animated, emotionally resonant film. As Benjamin Bratt, one of the stars of the film, said after the movie's release, "The thing I am most proud of is that Latinos instantly developed a proprietary relationship with the film. They have claimed it as their own, visiting it in theaters on multiple occasions, like they would a close family member." As the hype over films like "Crazy Rich Asians" and "Black Panther" has shown, audiences crave movies that contain nuanced, complex representations of diversity, especially those that take the time to be authentic and relatable. With regard to "Coco," writer Carlos Aguilar says that his family in Mexico "was shocked and moved by how truthfully the film captured traditions and Mexican idi

There is no reason to manage bids manually

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Why following SEO trends guarantees SEO budget waste.

Source: Marketing Land - Internet Marketing News, Strategies & Tips

A kickback stampede: Why Google's EU comparison shopping program may carry risk

Source: Marketing Land - Internet Marketing News, Strategies & Tips

IBM Michael Trapani: AI may never understand a great meal, but it understands performance

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Google expands Assistant device network, adds polyglot support

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Without identity, retailer ad retargeting misses the mark

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Pandora rolls out new Dynamic, Sequential and Short-Form Audio ads

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Dr H.H. Holmes

*OF MY FAMILY I'LL SAY THIS MUCH* *We were based in a poxy little town called **Gilmanton... Source: WritersBeat.com

5 Psychological Principles You Can Use To Convert More Website Visitors Into Customers

Have you ever made a purchase without wanting to? Sure. We all have. That's why "Buyer's remorse" is such a collective human experience. People buy. […] The post 5 Psychological Principles You Can Use To Convert More Website Visitors Into Customers appeared first on Jeffbullas's Blog. Source: Jeffbullas's Blog

Canary Wharf To Host 2018 Hero Challenge

Canary Wharf will host the second edition of the 2018 Hero Challenge in October as part of the build up to the British Masters. By Matt Cradock Canary Wharf will host the second edition of the 2018 Hero Challenge in October as part of the build up to the British Masters.... Source: Golf Monthly

Droga5 Wins Essentia Water AOR Assignment

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The agency will help reposition the ionized alkaline bottled water company as a "lifestyle brand." Source: MediaPost.com: social

A professional photographer explains what you're doing wrong on Instagram

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Most of us know a good Instagram feed when we see one. Even if we have absolutely no background in art (hello), we notice something satisfying — a cohesive color palette, good composition, a pleasant variety of subject matter.  But we also notice when something's a little off. Maybe, for example, your photos often end up crooked or a oversaturated. Maybe your concert shots are always a little fuzzy. Maybe you can't put your finger on what's wrong at all. Never fear! We asked Alexa Jade , a lifestyle and portrait photographer based in Portland, what's preventing our feeds — and yours — from achieving the elusive X factor.  Read more... More about Instagram , Photography , Social Media , Culture , and Web Culture Source: Social Media

Nissan Is 'Calling All Heismans' For Eighth Year

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Nissan's marketing featuring Heisman winners "is absolutely the pinnacle for us from a brand-lift standpoint," Nissan's Erich Marx tells "Marketing Daily." Source: MediaPost.com: social

'Face' Story Pairs 'NatGeo' Journalism With Digital Savvy

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National Geographic's September cover, "The Story of a Face," follows Katie Stubblefield, a suicide survivor and the youngest person to ever receive a face transplant. The print issue just hit newsstands this week, but the story was breaking records in the digital sphere long before that. Source: MediaPost.com: social

How Building an Offline Community Can Help Your Online Marketing

UCLA scientists found that sixth graders who went five days without using a smartphone or digital screen were better at reading human emotions than those who stayed online. As evident by UCLA's study, offline communication is critical for maintaining relationships. Source: Marketing

7 of the Best Bitcoin Mining Hardware for 2018

Despite the profit potential of mining Bitcoin, your Bitcoin mining hardware's upfront and energy costs can actually do harm to your bank account. Picking the wrong hardware could cost you more money to operate than the amount of funds you earn mining Bitcoin with it. Source: Marketing

Who Is Lee Westwood's Girlfriend?

The former world number one's girlfriend is on the bag this week at Made In Denmark The former world number one's girlfriend is on the bag this week at Made In Denmark This article Who Is Lee Westwood's Girlfriend? appeared first on Golf Monthly. Source: Golf Monthly

How to Create LinkedIn Video Ads

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Do you want to reach more prospects on LinkedIn? Interested in using LinkedIn video ads to promote your products and services? In this article, you'll learn how to plan and execute your first LinkedIn video ad campaign. #1: Define Your Target Audiences The first step is to determine what audiences you want to target with [...] The post How to Create LinkedIn Video Ads appeared first on Social Media Examiner . Source: Social Media Examiner

After now

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That's a recent idea. To imagine the world in twenty, fifty or a hundred years. Later than later. To consider the long-term impact of our actions. History as a concept is recent and thinking about the future is even more recent. Of course, future generations will be mature enough to think even further ahead. Either […]              Source: Seth Godin's Blog on marketing, tribes and respect

Everything We've Discovered About Instagram's Secret Shadowban

When you're trying to grow a following on Instagram, you depend on hashtags and engagement to expand your audience and reach. So it can feel more than a little disheartening when it suddenly seems like your content isn't showing up anywhere. Source: Marketing

WATCH: DJ Hits Nicklaus' Persimmon Driver 290 Yards

How far would modern players hit it with persimmon drivers? This might give you an idea... How far would modern players hit it with persimmon drivers? This might give you an idea... This article WATCH: DJ Hits Nicklaus' Persimmon Driver 290 Yards appeared first on Golf Monthly. Source: Golf Monthly

Develop Ease of Delivery

I'm a frotteur, someone who likes to rub words in his hand, to turn them around and feel them, to wonder if that really is the best word possible. Does that word in this sentence have any electric potential? Does it do anything? Too much electricity will make your reader's hair... Source: Advice to Writers

Spike Milligan

"My Father had a profound influence on me. He was a lunatic." Source: Funny Quote of the Day

A More-Vulnerable instagram Rolls Out Security Features

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Instagram was recently the target of what appeared to be a coordinated hacking operation that locked some users out of their accounts. Source: MediaPost.com: social

Twitter tests suggestions on people to unfollow for when your timeline is too much

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You're likely familiar with Twitter's suggestions on who to follow. Now, the company is asking some users if they want to unfollow people.  As first pointed out by Slate , the social media platform is testing unfollow suggestions. "We know that people want a relevant Twitter timeline. One way to do this is by unfollowing people they don't engage with regularly. We ran an incredibly limited test to surface accounts that people were not engaging with to check if they'd like to unfollow them," a Twitter spokesperson told the publication. SEE ALSO: Jack Dorsey says Twitter's 'left-leaning' bias doesn't affect content decisions Read more... More about Tech , Twitter , Social Media , Social Media Companies , and Tech Source: Social Media

27 Fun Corporate Team-Building Activities & Outing Ideas Everyone Will Enjoy

Starting to notice some droopy shoulders around the office? Sounds like it's time to plan a team outing. Team outings are a great way to facilitate bonding with your team members, reduce employee stress, and give them the chance to get to know one another outside of the office. Source: Marketing

Inspiring Quote of the day - They Said So

Don't count the days; make the days count. - Mohamad Ali Source: Quote of the day - They Said So

'Texas Monthly,' Frost Bank Team For Sponsored Series

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"The Texas Optimism Project" features monthly conversations about optimism from Texans who are "putting positivity into practice." The series includes a brief quiz for readers to find out how optimistic they are. Source: MediaPost.com: social

Facebook opens up video ad opportunities to more creators as it takes Watch global

Source: Marketing Land - Internet Marketing News, Strategies & Tips

The Tech Giants Are Going (Back) to Washington. Here's What to Expect.

Washington, D.C. is becoming a familiar place for Big Tech executives. Source: Marketing

Char-Broil Gears Up For Labor Day, Partners With BrightWave And Emarsys

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Grill marketer Char-Broil has named BrightWave as its email agency and Emarsys as its AI-driven platform provider. Source: MediaPost.com: social

'NYT' Air Ads For 'The Daily' Podcast

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The ads build on the goal of "The Daily" - "to tell stories more deeply" and "to incorporate a new kind of transparency into the way those stories are told." Source: MediaPost.com: social

Marketing Day: Facebook testing headlines, win a ticket to SMX, Instagram fights fake & more

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Facebook is letting 5 publishers test headlines, images, copy in organic posts

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Facebook Rolls Out Watch Worldwide

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The social giant launched the ad-supported on-demand video platform last year; it has since sought to fill it with a higher caliber of content. Source: MediaPost.com: social

Miss America Battles 'Miss Conceptions'

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The Miss America Organization and AOR Y&R are leading up to the Sept. 9 competition with a new social campaign designed to reverse what they contend are misguided stereotypes about Miss America.  "Miss Conceptions" opens with a title card, "They aren't the sharpest knives in the drawer," before showing the ladies talking about their ambitions and achievements. One woman aspires to be a diplomat working on counterterrorism; another is training to be a commercial jet pilot, while another has developed a prototype tile that generates electricity as you walk on it.   The other two spots--" Scholarships" and " The Job --focus on the misconceptions surrounding the competition (rebranded from pageant), including how it pays for their education and empowers them to advocate for social causes.  The videos run via the Miss America Organization YouTube channel. A new website also launches today, along with additional details about the upcoming Atlan

Yahoo's Interested In You: Email Scanning Draws New Fire

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Oath draws attention to itself by pitching its targeted ad email service. It's more trouble for marketers. Source: MediaPost.com: social

Social Media Could Have Transformed Marketing -- Instead, It Amplified Its Flaws

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"Social media" has become less social. It's now just another place for brands to push out advertising. Source: MediaPost.com: social

Don't take it from us. Here's what SMX attendees say!

Source: Marketing Land - Internet Marketing News, Strategies & Tips

This SEO nerd says its OK to ask for links

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Are social platforms finally growing a conscience?

Source: Marketing Land - Internet Marketing News, Strategies & Tips

Instagram fights back against fake accounts & bad actors with new safety tools

Source: Marketing Land - Internet Marketing News, Strategies & Tips

10 Of The Best Ryder Cup Pairings In History

Here we take a look at 10 of the best Ryder Cup partnerships in history, highlighted by Seve and Olazabal Here we take a look at 10 of the best Ryder Cup partnerships in history, highlighted by Seve and Olazabal This article 10 Of The Best Ryder Cup Pairings In History... Source: Golf Monthly

New Campaign From Another 'Papa' In The Pizza Business

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Papa Murphy's is releasing its first creative work from its new agency Mekanism and its in-house social media agency Epic Signal as the take-home pizza brand introduces two new spokespeople, Millennial-aged couple Matt and Molly and the new tagline. Source: MediaPost.com: social