What Makes Good Copywriting? 6 Characteristics of Top-Notch Copy

Mad Men fans everywhere remember the pivotal first scene where we learn just how talented Don Draper is at his job. Faced with an almost-impossible copywriting task, he rose to the occasion to solve a huge problem for his client, Lucky Strike. In spite of research warning customers of the dangers...

Source: Marketing

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Trump fixer Michael Cohen pleads guilty and promptly gets roasted for his crimes

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Remember back in 2015 when Trump's lawyer Michael Cohen joked about sending Hillary Clinton to prison? It's funny how things change. It now appears that Cohen, not Clinton, will be the one headed to prison. On Tuesday, Cohen reached a plea deal in the Southern District of New York, pleading guilty on charges that include campaign finance violations from his time working on the campaign of President Donald Trump. SEE ALSO: Paul Manafort found guilty on 8 counts and the internet can't stop smirking According to the Associated Press , Cohen could spend between four and five years in jail. Between news that former Trump campaign manager Paul Manafort was found guilty of tax fraud and Cohen's plea, news fiends' attention was divided on Tuesday. Still, the internet found time to craft some five-star memes, GIFS, and tweets about Trump's right-hand man.  Read more... More about Social Media , Twitter Reactions , Michael Cohen , Watercooler , and Web Culture Sourc
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